The Catch success story is exactly why Mr. The most noteworthy story was that of Australian retailer Catch, which added a Mirakl marketplace and grew it from $0 to $120 million in sales in the first year. Over the course of his presentation, Adrien showcased Airbnb (with its hosts in 65,000 cities), Coursera (with its 28 million learners), Kickstarter ($3.7 billion investment in 150k projects) and Upworthy (with its 14 million freelancers). He went on to envision a marketplace scenario where commerce operators actively enable other businesses to do business on their platform. Gartner’s 2018 Magic Quadrant for Digital Commerce puts the Focus on Marketplaces and PlatformsĪt the recent Marketplace and Platform Summit by Mirakl in Paris held in June 2018, Adrien Nussenbaum, Mirakl CEO had one core message for commerce operators: “Platform your business”. Blog Article, Digital Commerce, Marketplaces
